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Apr-29-2008Most Papers Again Report Big Declines in Circulation(topic overview)
CONTENTS:
- Los Angeles - Newspaper circulation fell 3.6 per cent in the six months ending in March as the transition from paper to online continued apace according to figures released Monday by the Audit Bureau of Circulations. (More...)
- "Starting tomorrow, The Capital Times will be a daily newspaper of the sort Americans will know in the 21st century. (More...)
- Presumably, at least some of the declines at Dallas and the other mid-tier papers are from voluntary trimming. (More...)
- The Leesburg Commercial and the Lake City Reporter did not report circulation figures in time for the report. (More...)
- In a statement Monday, DNA executives said many former Post and News subscribers and others are now reading the papers online -- figures not reflected in the paid-circulation numbers. (More...)
- Whipple said the weekly cumulative print readership for the two newspapers is holding near 1.3 million for the third year in a row. (More...)
- "Today marks our last edition as a traditional daily newspaper of the sort Americans knew in the 19th and 20th centuries," the paper announced Saturday in an editorial. (More...)
- The Sunday Post fell 14.8 percent, to 600,026 from 704,169 in the prior year. (More...)
- "Newsday reaches 72 percent of all Long Island adults every week, and our daily readership reach is first among the top 50 major U.S. markets. (More...)
- Some other, smaller newspapers to show gains include the San Jose Mercury News, which grew 1.69% to around 231,000 and The Cincinnati Enquirer, which was up 2.93% to around 206,000. (More...)
- And, for the first time in many years, the smaller Seattle Post-Intelligencer reported a bigger gain than The Seattle Times. (More...)
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Los Angeles - Newspaper circulation fell 3.6 per cent in the six months ending in March as the transition from paper to online continued apace according to figures released Monday by the Audit Bureau of Circulations. At least one Wisconsin newspaper has taken the bull by the horns, stopping its nearly 100-year-old print edition and going entirely to online production. The New York Times' circulation fall 3.85 per cent while its Sunday circulation dropped more than 9 per cent. The only major newspapers to buck the trend were USA Today and The Wall Street Journal, which both experienced gains of less than 1 percent. [1] NEW YORK (AP) — Circulation fell sharply at most top U.S. newspapers in the latest reporting period, an industry group said Monday, with the exception of the two largest national dailies, USA Today and The Wall Street Journal. Those papers eked out gains of under 1 percent, while The New York Times, the No. 3 paper, fell 3.9 percent in the six months ending in March, according to the Audit Bureau of Circulations.[2] NEW YORK - Top U.S. newspapers posted further declines in circulation Monday with the exception of USA Today and The Wall Street Journal, which have held up better than others as more readers go online. Apart from those two national dailies, which eked out gains of under 1 percent each, every other newspaper in the top 20 posted declines, according to figures released by the Audit Bureau of Circulations for the six-month period ending in March.[3]
Circulation fell at most top U.S. newspapers in the latest reporting period, with the exception of the two largest national dailies, USA Today and The Wall Street Journal. Those papers eked out gains of under 1 percent, while The New York Times, fell 3.9 percent in the six months ending in March.[4] The circulation of the combined Sunday edition of the two papers shrank 3.4 percent to 409,231. Part of the reason for the two papers' increases could be attributed to the subscribers they picked up when the King County Journal stopped publishing last year. Nationally, the top five daily newspapers in circulation with their most recent circulation gains or losses are: USA Today (0.27 percent circulation gain to 2.28 million); Wall Street Journal (0.35 percent gain to 2.07 million); New York Times (3.85 percent drop to 1.08 million); Los Angeles Times (5.13 percent drop to 773,900); and New York Daily News (2.09 percent drop to 703,000).[5] The Wall Street Journal's readership rose 0.4 percent to 2,069,463 million readers, followed by The New York Times at 1,077,256, but a 3.9 percent drop from the previous six-month period. Newspaper circulation has been dropping for about two decades, but has fallen more in recent years, as an increasing number of readers look to other media -- especially online -- for their news, entertainment and sports.[6]
New York Times has been eliminating discounts and advertiser-sponsored copies to cut costs and concentrate on more profitable circulation, spokeswoman Diane McNulty said in an interview. "Those are our committed, loyal readers and, for us, that's the bottom line,'' McNulty said. About 800,000 of its paid subscribers have received the newspaper for more than two years, she said. The Wall Street Journal, which became part of Rupert Murdoch's News Corp. in December, is increasing its political and international coverage to compete with New York Times.[7] Newspapers' overall ad revenue has been falling, down to $42.2 billion last year from $48.7 billion at the millennium. Of course, newspaper owners aren't going to just give up and wait -- and that's why Ad Age is launching this series about the 1,437 dailies still working hard in the U.S. It'll look at the thought leaders in the industry, their attempts to leave the past -- and even formats -- behind and their strategies for finding new business models. Let's start with the industry's travails, because the news last week was full of them. The New York Times Co. elected its first outside directors since going public in 1967, capitulating to a pair of hedgefund shareholders demanding divestitures and a quicker turn toward digital. The first mass newsroom layoffs for its flagship paper bore down after buyouts found too few takers. Moody's Investors Service cut its ratings on the company two notches -- to its lowest investment grade. Rupert Murdoch neared a deal to buy Long Island's Newsday from Tribune Co., a company that CEO and maybe-savior Sam Zell had said he could at least hold together. Mr. Murdoch's New York Post reduced its height by an inch and a half, following the Times and The Wall Street Journal and newspapers across the country in literally shrinking from costs. These were just the concrete results of trends that are gradually but relentlessly weakening newspapers as we know them. Trends such as the migration of classifieds, worth 40% of newspapers' ad revenue as recently as 2000, to the internet, which better organizes and offers them to consumers.[8]
You need to read newspaper media releases very carefully. Take the lead of The Chicago Tribune's news release boasting that readership for its print and interactive media properties have never been higher - but that's including all its interactive properties and not just its main newspaper web site. It is only in the second paragraph that we learn there were decreases in the Tribune's daily and Sunday print circulation (given as current circulation and not divulging percentage declines - both actually dropped 4.4%). Most newspapers with steep print circulation decline say they are embarked on programs to restrict the geographic distribution of print only to those geographic areas that show a profit to do so, and they are cutting back on bulk sales, promotions and the like. The New York Times, for instance, reported its Sunday circulation fell 9.3% but said two-third of those losses were from dropped bulk sales, eliminating some promotions, and also because of a price increase that took effect last July. If there is any consolation in the audit numbers, it is the average decline percentages are far less than the average 9.4% decline in U.S. newspaper print ad revenue for 2007, but where does it all end? Not going to do the newspaper industry any good is a series that started Monday in Advertising Age - read by those people who buy newspaper advertising space -- with the its headline Monday setting the tone, "The Newspaper Death Watch".[9] The twice-yearly report from the Audit Bureau includes figures from most major U.S. newspapers but not the entire industry. At the nearly 550 papers that reported comparable figures for both periords, average daily circulation fell 3.6 percent in the most recent period.[2] Daily circulation fell 3.57% from the same period last year for 530 U.S. newspapers reporting a Monday-through-Friday average for the six months ended March 31, according to data released Monday by the Audit Bureau of Circulations.[10] In data released Monday by the Audit Bureau of Circulations, the Daily News was once again the fifth-largest daily newspaper in the country for the six-month period ending March 31, 2008. "For nearly 90 years, the Daily News has remained steadfast in its commitment to deliver the news, sports and entertainment that New Yorkers want to read," said Marc Kramer, CEO of the New York Daily News. "We have recently made significant enhancements to the Daily News printed product to bring our readers more borough news, special offers, information about New York events and great coverage of all things New York ''' such as our collectible sections commemorating the Giants Super Bowl win and our full-color magazine series celebrating Yankee Stadium."[11]
Overall, paid circulation for daily newspapers for the six-month period ending March 31 showed an estimated overall decline of 3.5 percent for daily circulation and 4.5 percent for Sunday circulation. The New York Times' Sunday circulation declined by 9.2 percent to 1,476,400, while its daily circulation declined 3.8 percent to 1,077,256.[12] Six months after Denver's daily newspapers reported some of the steepest circulation drops in the nation, new numbers released Monday indicate sales by The Denver Post and Rocky Mountain News have leveled off. Combined daily and weekend paid circulation numbers for the two papers as well as their Saturday and Sunday sales were almost unchanged between the latest reporting period -- the six months ending March 31 -- and the previous six months ending Sept. 31, 2007, according to a Denver Business Journal analysis of the latest numbers reported by the papers and previous circulation reports.[13] The new numbers show combined weekday circulation by the Post and News in the six months ending March 31 averaged 450,258. That number is almost unchanged from the circulation of 450,618 the papers reported in the six months ending Sept. 31, but down 11.3 percent from the 507,892 figure for the six months ending March 31, 2007.[13]
The New York Times, the No. 3 paper, and Los Angeles Times reported declines of 3.9 percent and 5.1 percent, while paid weekday circulation among 530 newspapers dropped 3.6 percent, the Audit Bureau of Circulations said.[14] El Diario La Prensa, a Spanish-language daily newspaper in New York City, led all dailies with a 7.6 percent gain in circulation. The Audit Bureau of Circulations report also showed The Times continues to increase its circulation lead over The Post-Tribune, a Sun-Times News Group-owned daily based in Merrillville.[15]
The McClatchy Co. -owned Sacramento Bee's daily circulation declined 3.7 percent to 268,775, while Sunday circulation dropped 5.2 percent to 307,480, according to an Audit Bureau of Circulations report released Monday. Both of the Bee's circulation declines were slightly above the national average, but far from the readership slumps at other newspapers -- including the Dallas Morning News and The Atlanta Journal-Constitution, down 10.6 percent and 8.5 percent, respectively.[6]
For the 26 weeks ending March 30, 2008, the Tribune reported Sunday total average paid circulation of 898,703 and daily circulation (Monday - Friday) of 541,663, as filed with the Audit Bureau of Circulations. Although these figures represent decreases in paid copies both daily and Sunday, increases at the Tribune's free RedEye edition created growth in total audited copies and print readership. Chicago Tribune Interactive's traffic also continues to grow, with monthly page views at its three principal Web sites -- chicagotribune.com, metromix.com, and ChicagoSports.com -- up more than 25 percent so far this year. "We are proud of the fact that in today's intensely competitive media environment, we have grown both our print and online audiences," said Scott Smith, president, publisher, and CEO of Chicago Tribune Media Group.[16] Sunday declined 6.0% to 1,101,981. -- The San Francisco Chronicle reported that daily circulation dropped 4.2% to 370,345, while Sunday dropped 3.0% to 424,603. -- The Boston Globe's daily circulation fell 8.3% to 350,605. Sunday declined 6.4% to 525,959. -- The Miami Herald reported daily circulation lost more than 11% with 240,223 copies while Sunday dropped 9% to 311,245. -- Daily circulation at The Atlanta Journal-Constitution declined 8.5% to 326,907 while Sunday fell 5.0% to 497,149. -- Daily and Sunday circulation at the Chicago Tribune both dropped 4.4% to 541,663 and 898,703, respectively. In a statement released this morning, the paper noted that it increased its readership with its other products like the free Redeye and its Web site. "We are proud of the fact that in today's intensely competitive media environment, we have grown both our print and online audiences," Scott Smith, publisher of the Chicago Tribune, said in a statement. -- Daily circulation at The Indianapolis Star slipped 2.3% to 255,303 while Sunday tumbled more than 8% to 324,349. -- Good news in Baltimore: The Sun made a slight gain in daily circulation, up 0.1% (about 200 copies) to 232,360.[17]
s Los Angeles Times circulation tumbled 5 percent, the Chicago Tribune was down 4 percent, while Newsday dropped nearly 5 percent. The New York Post and the New York Daily News, whose parent companies are battling for ownership of Newsday, both took daily circulation hits, the Post declining 3 percent and the News down 2 percent on weekdays. It was the mid-tiered metro dailies that took the brunt of the circulation declines. The Dallas Morning News plummeted nearly 11 percent and both the Boston Globe and the Atlanta Journal-Constitution were down more than 8 percent on weekdays. The publisher of the Dallas Morning News told Media Life last spring that its rapid declines were directly tied to cutting out wasteful circulation and pulling in its outer reaches to focus on its coverage of its core readership base.[18] The biggest loser in average daily circulation among the 25 largest newspapers was A.H. Belo's (nyse: AHC - news - people ) Dallas Morning News, which absorbed a 10.6% drop to 368,313. Other large newspapers reporting sharp daily circulation declines included the New York Times Co. (nyse: NYT - news - people )-owned Boston Globe (down 8.3%), The Star-Ledger of Newark, N.J. (down 7.4%), the Star Tribune of Minneapolis (down 6.7%) and the Detroit Free Press (down 6.45%). Those with smaller-than-average losses included the New York Daily News (down 2.1%), the New York Post (down 3.1%), the Houston Chronicle (down 1.8%), the St. Petersburg Times (down 2.1%) and the San Diego Union-Tribune (down 2.6%).[10] Metropolitan dailies have suffered the worst declines, a trend that continued in the most recent reporting period, with the Dallas Morning News reporting a 10.6 percent drop to 368,313. The Dallas paper's corporate owner A.H. Belo Corp., newly spun out of broadcasting company Belo Corp., said as part of its earnings statement Monday that the company was culling back on less valuable circulation such as copies distributed through third parties. Other metro dailies also posted steep declines, including The Atlanta Journal-Constitution, down 8.5 percent to 326,907, and the Star Tribune of Minneapolis-St. Paul, down 6.7 percent to 321,984. Declines at other major papers were less severe, with the New York Daily News narrowly keeping the upper hand on its crosstown tabloid rival, Rupert Murdoch's New York Post.[2] The New York Post, which is owned by Rupert Murdoch's News Corp, reported a drop of 3.07 percent, while the New York Daily News, owned by tabloid rival Mortimer Zuckerman, posted a 2.09 percent drop. The Daily News reported circulation of 703,137, slightly ahead of the Post at 702,488.[19]
The New York Times saw a daily circulation drop of 3.8 percent, to 1,077,256, while The Washington Post saw similar losses at 3.5 percent, to 673,180.[18] The Denver Post/Rocky Mountain News took the biggest Sunday paper circulation hit at 15 percent, followed by the Newark Star-Ledger at 12 percent. The New York Times and the New York Daily News both saw 9 percent-plus Sunday losses while the New York Post was down close to 9 percent.[18]
Sammy Papert, a media consultant at Belden Associates in Dallas, said the numbers fuel the argument that consolidation may be one of the few avenues left to newspapers in an industry seeing drops in circulation and advertising revenue. According to sources, New York Post owner Rupert Murdoch and Daily News owner Mort Zuckerman have both made $580 million offers for Newsday. Murdoch is said to have a handshake agreement in principle to buy Newsday in a deal expected to turn his money-losing Post into a profitable operation.[20] Jack Myers, editor and publisher of Jack Myers Media Business Report, an industry publication in Manhattan, said the circulation declines are "all the more reason Murdoch and Zuckerman should be complimented for continuing to believe in and support newspapers." He said, declining circulation numbers raise questions about legislative calls for restrictions on media ownership. "The only way to create a viable newspaper industry is to create cross-media revenue opportunities," said Myers, who added he expects circulation declines to continue as readers migrate to the web. It's not just the New York market that saw circulation drops.[20]
Editor & Publisher reported an average drop for daily circulation of 3.5 percent. Newspaper circulation has been dropping for about two decades, but has fallen more in recent years, as an increasing number of readers look to other media -- especially online -- for their news, entertainment and sports.[21] Weekday print circulation at 530 newspapers fell to 41.1 million from 42.6 million a year earlier, while average Sunday print circulation for the six months through March fell 4.6 per cent. "That decline is certainly worse than in the past few years," Rick Edmonds, of the Poynter Institute, a non-profit continuing education source for journalists, told Bloomberg News. Newspapers are cutting back on trial subscriptions in order to lower circulation costs, he said. The figures underlined the crisis facing the U.S. newspaper industry as readers increasingly get their news online, where advertising rates are not nearly enough to compensate for the drop in subscriptions.[1] NEW YORK (Reuters) - U.S. newspaper circulation fell 3.6 percent in the latest set of figures released by an industry group on Monday, reflecting a migration of readers to the Internet and publishers' efforts to streamline their businesses.[19] NEW YORK - U.S. newspaper circulation fell sharply in the six months leading through March, with the exception of the two largest national dailies, USA Today and The Wall Street Journal, as more readers turn to online sites to read the latest news.[14] USA Today and the Wall Street Journal, the two biggest U.S. newspapers, were the only publications in the top 25 which did not report a decline in circulation. Newspaper circulation has been on the decline for more than 20 years and reader habits have changed and more people prefer the internet as their source of news, information and entertainment.[14]
The circulation declines that have accelerated in recent years for large daily newspapers have grown steeper still. With the exception of the Wall Street Journal and USA Today, the latest Audit Bureau of Circulations numbers, released this morning, show declines for some papers that would not have been imaginable a few years ago.[18] Average weekday circulation at USA Today inched up 0.3% to 2.3 million, and weekday circulation increased 0.35% at The Wall Street Journal to 2.1 million. Sun-Times Media Group Inc. (SVN) Sun-Times newspaper also made an appearance in the top 25, after years of not having its circulation numbers sanctioned by the Audit Bureau of Circulations following a circulation scandal.[22] Shares of major media companies closed mixed on Monday after the Audit Bureau of Circulations reported that circulation fell sharply at most top U.S. newspapers, except for Gannett Co.' s USA Today and The Wall Street Journal.[23]
Weekday paid circulation at many of the top 25 U.S. papers fell, though some papers, including Gannett Co Inc's USA Today and News Corp's Wall Street Journal, reported gains of less than 1 percent.[19] USA Today, owned by industry leader Gannett Co., remained the top-selling paper in the country with an average daily circulation of 2,284,219, up 0.3 percent. The Wall Street Journal kept its No. 2 spot at 2,069,463, up 0.4 percent. Rupert Murdoch's News Corp. bought the Journal's parent company, Dow Jones & Co., last December.[3]
Circulation at Gannett Co.s USA Today, the largest newspaper, gained 0.3 percent to 2.28 million. News Corp.s Wall Street Journal, the second-largest, increased its print and online readers 0.4 percent to 2.07 million.[14] While USA Today and the Wall Street Journal registered small gains, most papers posted losses, including circulation losses of more than 10 percent at the M iami Herald, Lakeland Ledger and Dallas Morning News.[24]
Also: the paper had a single copy and home delivery price increase in July. The paper also focused on growing "highly profitable circulation," she noted. -- At The Washington Post, daily circulation decreased 3.5% to 673,180 and Sunday dropped 4.3% to 890,163. -- Meanwhile, daily circulation at The Wall Street Journal grew a fraction of a percent, up 0.3% to 2,069,463 copies.[17] ABC reported daily circulation results for 530 dailies across the U.S. Daily circulation fell at all of the nation's top 25 newspapers except two '' USA Today and the Wall Street Journal.[25] Bucking the trend: Gannett's (nyse: GCI - news - people ) USA Today, the nation's largest-circulation daily, with average daily circulation of 2,284,219, up 0.27% and The Wall Street Journal, the second-largest daily, which said daily circulation inched up 0.35% to 2,069,463.[10] National and business-focused newspapers USA TODAY and The Wall Street Journal eked out circulation gains, but readership continued to slides at more mainstream daily newspapers, including The Sacramento Bee, during the past six months.[6]
The newspaper's paid daily circulation for Monday through Friday averaged 232,360, up from 232,138, a 0.1 percent gain, The Audit Bureau of Circulations reported. That was in contrast to an industry-wide decline of 3.5 percent, according to an analysis of ABC's numbers by trade journal Editor & Publisher.[25] The official Audit Bureau of Circulation (ABC) numbers for the six months ending March 31 spell really bad news because the declines in the previous six-month period -- until September 30, 2007-- showed dailies declining 2.6% and Sundays by 3.5% so the situation is only growing worse. Newspapers and their trade organizations saw that writing on the wall for some time, so the spin now is not to look at just circulation but rather to combine print and online readership, but even there Scarborough Research has some bad news.[9] All three South Florida daily, general interest newspapers saw print circulation declines for the six-month period that ended March 31, the Audit Bureau of Circulations reported.[26]
The Daily Herald's average paid circulation for the six months ending March 31 decreased to 143,152 on weekdays, 141,091 on Sundays and 134,585 on Saturdays, according to the Audit Bureau of Circulations' FAS-FAX report of preliminary figures. Those figures represented declines of 2.8 percent weekdays, 3.4 percent Sundays and 3.1 percent Saturdays.[27] According to a report released yesterday by the Audit Bureau of Circulations, paid weekday circulation for Newsday continued a downward trend, declining another 4.7 percent to 379,613 copies for the six months ending March 31 compared to the prior year.[20] The P-I's average paid weekday circulation for the six-month period that ended March 31 was 129,563, up 1,547 1.2 percent from the same period a year earlier, according to the Audit Bureau of Circulations.[28] Average paid weekday circulation of the nation's 20 largest newspapers for the six-month period ending in March, as reported Monday by the Audit Bureau of Circulations.[29] The Milwaukee daily newspaper's average paid Sunday circulation was 384,539 for the period, according to figures released Monday morning by the Audit Bureau of Circulations, of Schaumburg, Ill. Average weekday circulation for the period was 217,755.[30]
Philadelphia's largest daily newspaper saw a decline of 5 percent for its weekday circulation over the past year, the Audit Bureau of Circulations said Monday.[31]
The Audit Bureau of Circulation is reporting daily circulation figures for the six months ending in March. It says Star Tribune weekday circulation fell 6.7 percent to just under 322,000.[32] The San Jose Mercury News, The Seattle Post-Intelligencer, and the Cincinnati Enquirer all reported nice increases in daily circulation. El Diario La Prensa topped the list advancing its daily circulation 7.6% to 53,856 copies. Below is a list of the top 12 daily (Monday-Friday) gainers for the six months ending March 2008 provided by ABC. These are the preliminary figures as filed with the Audit Bureau of Circulations, and are subject to audit.[33]
The Inquirer and Philadelphia Daily News both posted circulation declines for the six months ended March 31, the Audit Bureau of Circulation reported today.[34]
The audience report coincides with the six-month Audit Bureau of Circulations Fas-Fax report Monday, which showed industry declines of 3.6 percent in daily paid circulation compared with a year ago.[35] All but six of 29 daily newspapers reporting to the Audit Bureau of Circulations, a publishing industry group, showed declines in daily circulation, according to a bureau report released Monday.[36] U.S. newspapers' circulation experienced across the board declines over the last six months, falling 3.6 percent collectively, according to the FAS-FAX report released by the Audit Bureau of Circulations, Reuters reported.[37]
Average Sunday circulation climbed to 192,423 as of March 31, an increase of 5.2 percent over the 182,933 recorded the year earlier, according to figures from the Audit Bureau of Circulations Fas-Fax report released Monday.[38] The report compares average circulation for the six months ended March 31 with the six months ended March 31, 2007. At the nearly 550 papers that reported comparable figures for both periods, average daily circulation fell 3.6 percent in the most recent period.[39] Reuters reported that U.S. newspaper circulation fell 3.6 percent nationwide for the period ending March 31. Reuters said the figures evidence a migration of readers to the Internet and publishers' efforts to streamline their businesses.[30]
The average Sunday circulation fell 6.8 percent, to 237,933, compared with 255,419 a year ago. Despite the declines in print circulation, newspapers including The Courant have been attracting more readers to their own websites, which, as many publishers point out, results in a larger total combined audience. Earlier this month, the Newspaper Association of America released a study showing that newspaper websites attracted an average of about 66 million unique visitors in the first quarter, up about 12 percent over the same period a year ago.[3] Sunday circulation fell even more, about 4.6 percent on average for 601 papers. Both the weekday and Sunday numbers are down sharply from just a year ago, when weekday circulation declines averaged 2.6 percent for the comparable period and Sunday circulation fell an average 3.5 percent. These steeper declines reflect two trends, and one is the continuing erosion cause by the internet. The other is the decision by a number of papers to voluntarily trim circulation, shedding distribution outside their immediate markets that'''s of only marginal value to advertisers. This time around, the only really positive numbers came from the nation'''s two largest dailies.[18]
The St. Petersburg Times remains Florida's largest newspaper with an average circulation of 316,007 daily, a 2.1 percent decline from a year ago, and 432,779 Sunday, a 0.44 percent increase. Those numbers make it the 20th largest newspaper in the nation daily and the 19th largest Sunday.[24] Times daily circulation increased 3 percent in the last year, just ahead of a 2.9 percent gain recorded by The Cincinnati Enquirer. Those increases came as newspapers nationwide recorded an average 3.6 percent drop in circulation.[15]
The Los Angeles Times, published by Tribune, reported a daily circulation decline of 5.1% and a 6.1% drop on Sunday, after notching a tiny 0.5% gain in daily circulation during the six months ended Sept. 30. The Philadelphia Inquirer, which reported a 2.3% increase in daily circulation in the last reporting period, saw Monday-through-Friday circulation slide 5.1% this time around, while Sunday circulation fell 6.3%.[10] Weekday circulation at The New York Times fell 3.85 percent while Tribune Co's Los Angeles Times reported a drop of 5.13 percent.[19] Newsday, the Long Island, New York, newspaper that Tribune is selling, reported a 4.7 percent drop in weekday circulation to 379,613.[7]
The New York Times Co.' s flagship paper remained the third-largest with circulation of 1,077,256, down 3.9 percent from the same period a year earlier. That company also owns The Boston Globe and International Herald Tribune.[2] Sunday circulation fell 4.6 percent overall. The New York Times and the New York Daily News both saw Sunday circulation fall more than 9 percent.[19] The New York Times, the third-largest newspaper, which is facing stiffer competition from the Journal, saw daily circulation slide 3.85% to 1,077,256, while Sunday circulation tumbled 9.3% to 1,476,400.[10] Daily circulation is the Monday-through-Friday average. -- The New York Times lost more than 150,000 copies on Sunday.[17] According to New York Times spokeswoman Diane McNulty, the company had budgeted for the declines in Sunday and daily circulation.[17]
Sift through the numbers and one can find good news and bad. Last October there was great joy in Los Angeles and Philadelphia because those metropolitan newspapers actually showed a slight circulation increase. Were the bad days over? Afraid not -- this time around the Los Angeles Times was down 5.1% daily and 6.1% on Sundays, so that its daily circulation now stands at 773,884.[9] In California the San Jose Mercury-News owned by MediaNews Group showed that you can fool some of the people all of the time. Perhaps the most telling result comes from AH Belo, publisher of four daily newspapers including its flagship Dallas Morning News where circulation fell 10.6%, the largest decrease among the 25 biggest U.S. newspapers.[9] NEW YORK (AP) A newspaper industry group says in a new report that circulation fell sharply at most top U.S. newspapers, and the Star Tribune was no exception.[32] Circulation fell by 10.6 percent at the Dallas Morning News, 8.5 percent at the Atlanta Journal-Constitution, 6.7 percent at the Star Tribune of Minneapolis-St. Paul and 3.9 percent at the New York Times.[27] For the six months ending March 30, circulation at The New York Times fell to around 1.08 million, marking a 3.9% drop. At the Los Angeles Times, circulation fell 5.1% to around 774,000, and the Dallas Morning News saw a 10.6% drop to approximately 368,000.[40] Average weekday paid circulation at New York Times, the third-largest, fell to 1.08 million.[7]
Average paid weekday circulation at the Los Angeles Times fell to 773,884, while the Chicago Tribune declined 4.4 percent to 541,663. Both are owned by Tribune Co., which was taken private last year in a buyout led by billionaire Sam Zell.[7] Circulation at the Los Angeles Times fell 5.1% to 773,884. Tribune's Newsday dropped out of the top 10 largest papers, losing 4.7% of its average weekday circulation, and circulation at Chicago Tribune fell 4.4%.[22]
The Boston Globe's average weekday circulation fell 8 percent from a year ago, according to data released today by the Audit Bureau of Circulations.[12] The Bee's weekday circulation fell 3.7 percent to 268,755 during the six-month period ending March 31, according to the Audit Bureau of Circulations.[41] The Sun's circulation sales increased.1 percent in the six-month period ending March 30, according to a report released by the Audit Bureau of Circulations.[42]
The Chicago Tribune -- recently sold to investor Sam Zell -- recorded a circulation drop of almost 4.5 percent in the last year. The Chicago Sun-Times gave its first circulation report since 2004, when a circulation reporting scandal led to Audit Bureau of Circulations sanctions against the newspaper.[15] "The reason we have been recognized as the fastest-growing newspaper is we are committed to being relevant to our readers and the communities we serve," Times Publisher Bill Masterson Jr. said. Editor & Publisher, the journal of the newspaper industry, based its rankings on reports issued Monday by The Audit Bureau of Circulations.[15] Mirroring a trend among the nation's 25 largest newspapers, The Oregonian again lost circulation in the past six months, compared with the same period of last year, according to an Audit Bureau of Circulations report released Monday.[43] The new numbers were submitted by the DNA to the Audit Bureau of Circulations (ABC), which audits newspaper and magazine sales for advertisers, and released Monday. They have not been verified for accuracy.[13] The numbers were released Monday by the Audit Bureau of Circulations, an advertiser-backed group that provides assurance that newspapers' reported numbers are accurate.[39] The numbers, from data released Monday by the Audit Bureau of Circulations, includes the top 25 papers but strips out figures from the Chicago Sun-Times, which hasn't reported circulation in prior periods.[22]
The Houston Chronicle's circulation declined 1.8 percent daily and 6.6 percent on Sundays but the paper remained the seventh-largest metropolitan daily in the United States, and sixth-largest on Sundays, the Audit Bureau of Circulations reported today.[4] Circulation at San Diego County's two major daily newspapers declined in the past year, particularly their Sunday editions, the Audit Bureau of Circulations reported April 28.[44]
For the nation's 530 daily newspapers reporting to the bureau, weekday circulation declined 3.57 percent, while 601 reporting Sunday newspapers saw a 4.59 percent drop.[20] The Daily News' weekday circulation declined 2.1 percent to 703,137 copies, while Sunday circulation saw a steeper 9.2 percent drop to 704,157 copies.[20]
The Daily News' average weekday circulation was 110,719, a 9.7 percent decline from the year-earlier period.[34] The Daily Herald results were more favorable than the trend nationally, where the average weekday circulation loss was 3.6 percent, and in the Chicago area where virtually all other newspapers reported heavier decreases.[27] The Ledger's average weekday circulation for the six months ending March 31 declined 10.6 percent to 65,948 issues, down from 73,736 issues a year earlier. That was the fourth biggest circulation loss among the 29 newspapers.[36] For the six months ending March 31, newspapers''' print circulation fell an average 3.6 percent for 530 newspapers on weekdays.[18]
The Ledger's average Sunday circulation fared better but still fell 6.3 percent to 83,860 issues, down from 89,487 for the same period ending March 31, 2007. That was the fifth biggest circulation loss among Florida newspapers.[36]
The P-I's circulation grew 1.2 percent to 129,563 in the six-month period ending March 31, which tied it for No. 10 on the list of daily newspapers with circulation above 50,000 that showed the greatest percentages of growth.[5] For the six-month period that ended March 31, 2008, Lee newspapers reported average declines of 3.3 percent daily and 1.1 percent Sunday.[35]
In the latest six-month period, the Sunday Denver Post circulation was an average 600,026, versus 600,229 from the previous six-month period, but down 14.7 percent from the 704,169 figure of October 2006-March 2007 -- the sharpest decline of any of the top 25 U.S. Sunday papers between the two year-apart periods.[13]
Average weekday print circulation at U.S. newspapers fell to 41.1 million from 42.6 million a year earlier, ABC spokesman Neal Lulofs said today. "That decline is certainly worse than in the past few years,'' said Rick Edmonds, media business analyst at the Poynter Institute, a non-profit school for journalists in St. Petersburg, Florida.[7] Average paid weekday circulation for the 25 largest U.S. newspapers for the six months ended in March, with percentage change from a year earlier. 1.[7]
The Sun's daily circulation rose slightly during the six months that ended March 31, bucking a trend of continued falling circulation at most major metropolitan newspapers, according to industry numbers released today. It was the first daily circulation gain in four and half years for The Sun.[25] Douglas K. Ray, president and chief operating officer of Paddock Publications, which owns the Daily Herald, attributed the results to three factors: A downturn in the economy that has affected consumer spending, transitional changes in the newspaper industry and a recent decision to discontinue third-party circulation. "While traditional newspaper circulation has indeed declined at newspapers across the United States," Ray added, "it's important to note that the overall reach and readership of Daily Herald products have never been stronger with the Internet and niche products adding new readers for a strong overall gain in readers and viewers."[27] The St. Petersburg Times was one of the few newspapers in the country to eke out a gain in Sunday circulation over the past six months, but lost circulation daily along with most of the rest of the industry.[24] The Post-Dispatch led the newspaper industry ' s 25 largest daily newspapers in Sunday circulation gains, climbing 1.7 to 414,564.[35]
Bucking industry trends, both Seattle daily newspapers reported small increases in weekday circulation today.[28] Newspaper circulation continued to decrease across the country, an industry audit released Monday shows. The Daily Herald also reported a decline, although somewhat less than those experienced by competitors in the Chicago market and at newspaper companies across the county.[27]
The six newspaper editions included in the Tribune-Review's totals are the Pittsburgh Tribune-Review, The Tribune-Review in Greensburg, The Valley News Dispatch in Tarentum, the Valley Independent in Monessen, the Leader Times in Kittanning, and the Daily Courier in Connellsville. Before last fall, those editions reported circulation figures individually.[38] Nationally, The News ranks fifth among daily and Sunday newspapers and its circulation is unmatched by any other newspaper in the New York market, outperforming the New York Post.[11] "When we combine our new full-color printing presses with recently purchased state-of-the-art inserting equipment, we will provide advertisers with a completely new, creative and dramatic opportunity for reaching our millions of readers," added Kramer. "In addition, to these substantial investments in the future of our printed product, the Daily News is proud to announce that NYDailyNews.com has been named one of the top Internet sites for news coverage in the world. With such great accomplishments both online and in print, the Daily News continues to be more than just a newspaper ''' it's an essential element of the New York experience." Along with its 17-year reign as the most widely-circulated paper in the New York metropoltitan area, the News has made incredible strides over the past year with NYDailyNews.com.[11] Just last week, the eight biggest newspapers in Ohio began sharing articles with each other. The New York Times website introduced yet another ad unit to increase its digital revenue further. The young Lakewood (Ohio) Observer "newspaper" is publishing online every day -- but going to print, where its ad revenue resides, only every two weeks. The Wall Street Journal is introducing a glossy magazine inside its newsprint pages. One of the new-era owners, Brian Tierney in Philadelphia, has rooted out new business opportunities, such as selling sponsorship of the Inquirer's TV-guide booklet to cable giant Comcast. "Whether it's that pain is a great motivator or what, I don't know," said John Kimball, senior VP and chief marketing officer at the Newspaper Association of America. "But the point is that there are a lot of things that newspapers are doing -- not only to enhance the new product lines they have in the niche publications and those sorts of things, but also to find new ways to drive revenue into the core product in ways that you know we might not have seen four to five years ago." Setting priorities will keep getting more painful, because most of these innovations just won't return newsroom budgets to their old sizes.[8] Local marketing executive Brian Tierney led the purchase of the paper two years ago from the collapsing Knight Ridder newspaper chain. The lone gainers among the biggest papers were Gannett Co.' s (GCI) USA Today, which retained its spot as the country's largest newspaper, and The Wall Street Journal, whose parent company was recently acquired by News Corp. (NWS, NWSA). News Corp. also publishes this newswire.[22]
USA Today and the Wall Street Journal, the two biggest U.S. newspapers, were the only publications in the top 25 in which circulation didn't decrease. While newspaper readership has been declining for more than 20 years, national publications have retained subscribers by expanding their distribution and appealing to select audiences, Edmonds said.[7]
Newspaper circulation has been on a declining trend since the 1980s but the pace of declines has picked up in recent years as reader habits change and more people go online for news, information and entertainment. National newspapers like USA Today and the Journal have tended to hold their ground better, as have smaller-market dailies where competition from other media like the Internet isn't usually as intense.[2] Total newspaper advertising last year, print and online, declined 7.9 percent. National newspapers like USA Today and the Journal have tended to hold their ground better, as have smaller-market dailies where competition from other media like the Internet isn't usually as intense.[3]
Here's putting down a $100 that, 10 to 15 years from now, successful online news will include a very healthy dose of citizens filing stories. The fact of the matter is, many (and growing?) people trust their neighbors, the clerk at the drugstore, etc. as information sources more than they trust traditional media. The author of this post left out a critical fact that changes the whole story: The Capital Times is NOT the only daily newspaper in Madison, Wisconsin (which one might infer from that mention of it as an "Afternoon Daily," but not explicitly). We have historically had two dailies (at one point in time, they had separate publishers, but this is no longer the case ''' they're at least 50% owned by the same folks).[40] The Times was the fastest-growing English-language daily newspaper in the United States during the past year, a period over which most newspapers continued to lose circulation, according to Editor & Publisher magazine.[15]
Among other daily newspapers in southeast Wisconsin, only the Racine Journal Times showed a circulation increase.[30]
The Sun's daily circulation gain was driven by stepped-up marketing efforts in the newspaper's primary market of Baltimore and the five surrounding counties, which led to a 4 percent increase in home delivery in the metro area, company executives said.[25] Some mid-size and smaller papers reported gains in average daily circulation. They included MediaNews Group's San Jose Mercury News, which saw daily circulation rise 1.7% to 234,772; Gannett's Cincinnati Enquirer, which posted a 2.9% increase to 212,369; and the Seattle Post-Intelligencer, which reported a 1.2% rise to 129,563.[10] In September 2007, The Inquirer reported the biggest gain in daily circulation among the nation's 50 largest papers. The losses this year were expected, he said, after the price increases and after circulation programs that included heavily discounted home-delivery subscriptions and two-for-one street sales.[34]
Editor & Publisher reported an average drop for daily circulation of 3.5 percent, and 4.5 percent for Sunday readers.[6] The Tribune Co. -owned L.A. Times saw a 5.1 percent drop in circulation, hitting 773,884 for daily circulation.[21] Murdoch and Zuckerman are vying to buy the Newsday newspaper on Long Island from Tribune. That paper reported a 4.68 percent drop in circulation to 379,613 copies.[19] The Dallas Morning News reported a 10.6 percent drop to 368,313. In an earnings statement released Monday, the company said the paper was cutting less valuable circulation, such as copies delivered by third parties.[4]
Average circulation for the combined Sunday paper, however, slid 14,403 3.4 percent to 409,231. Today's circulation report is the first since the publishers of the two papers settled a four-year legal dispute over their joint operating agreement (JOA). The settlement included provisions requiring The Times, which handles the business side for both papers, to take new steps to boost P-I circulation.[28] Several smaller to mid-size papers posted gains, including a Spanish-language daily in New York called El Diario La Prensa, up 7.6 percent to 53,856, while The Times in Munster, Ind., owned by Lee Enterprises, rose 3 percent to 86,195. The Associated Press contributed to this report.[4] The biggest overall gain came at the Spanish-language El Diario La Prensa of New York, published by ImpreMedia, which saw daily circulation jump 7.6% to 53,856.[10]
New York's trio of tabloids saw further declines in paid circulation during the six months ending March 31 in a trend that experts said justifies a consolidation wave likely to result in the sale of Newsday.[20] Total paid circulation at the Rocky Mountain News fell 11.3 percent, to 225,065 from 253,833 on March 31, 2007.[39] The Philadelphia Inquirer's paid circulation was 334,150 at March 31, a decline of 5.12 percent from 352,193 a year earlier, according to ABC numbers posted on EditorandPublisher.com.[31]
The bureau said that weekday circulation at the North County Times fell 2.66 percent, to 88,786 on March 31, from 91,212 on the same date in 2007.[44] Sunday circulation at the Milwaukee Journal Sentinel declined by 15,778, or 3.9 percent, for the six months ending March 31 and weekday circulation declined by 12,463, or 5.4 percent.[30] Nationwide, industry journal Editor & Publisher reported weekday circulation dropped 3.5 percent, Sunday circulation 4.5 percent.[28] Combined weekday circulation across the industry fell an estimated 3.5 percent while Sunday was down 4.5 percent, according to an analysis by the trade publication Editor & Publisher.[41]
The worst fall was the Dallas Morning News, whose circulation fell 10.6 percent. "When you see the top 25 newspapers' circulation, everybody assumes they are suggestive of what the rest of the industry is facing," said Martin.[38] Metropolitan newspapers have been hardest hit by the migration of readers to the Internet for news and information. Circulation at the Washington Post, the flagship newspaper of its namesake company, fell 3.6 percent to 673,180.[7] Palm Beach Post's daily circulation dropped 6.7 percent to 164,474 copies, down from 175,498 copies. Its Sunday circulation fell 4.5 percent to 195,608 copies, down from 204,844 copies.[26] Daily circulation at the Minneapolis-based Star Tribune fell 6.7 percent to 321,984 copies, while Sunday circulation fell 7 percent to 534,063.[45]
The South Florida Sun-Sentinel's daily circulation fell 3.7 percent to 218,286 copies, down from 226,590 copies.[26]
The Miami Herald saw the steepest drop, with daily circulation falling 11.7 percent to 240,233 copies, down from 272,192 copies at the end of March 2007. Its Spanish edition, El Nuevo Herald, saw a daily decline of 1.3 percent to 79,963 copies, down from 80,979 copies. Their combined daily circulation dropped 9.3 percent.[26]
At The Courant, Connecticut's largest metro daily, average daily circulation fell 4.3 percent, to 168,158, compared with 175,759 a year ago.[3] Gannett Co.' s USA Today remained the top-selling paper in the country with an average daily circulation of 2,284,219, up 0.3 percent.[39]
The report showed Times' daily circulation increased to 85,195, a 3 percent increase.[15] The Sunday combined Seattle Post-Intelligencer and Seattle Times also lost circulation, but the daily circulation of the Post-Intelligencer increased 1.2 percent to 129,563 and the Times increased 0.5 percent to 220,863.[43]
Now looks like a particularly good time to do that. Remember the hue and cry when Murdoch first made his pitch for Dow Jones? Compare what the Journal is up to today with its circulation numbers and editorial investment against what is going on at the NYT where daily circulation fell 3.85% to 1,077,256, almost half that of the WSJ, and where management has warned the newsroom there could be redundancies - the figure floating around is about 30 -- because not enough people took buyouts.[9] The Times faced a major disadvantage, in being the afternoon version in a two-newspaper city, and had seen circulation drop from a high of 40,000 in the 1960s to 18,000 while the morning paper, The Wisconsin State Journal, has a circulation of 89,000. It will continue to produce two print products which will be bundled into The State Journal: a free weekly entertainment guide and a news weekly, 77 Square. There were 24 people who left the paper on Friday, some through buyouts and some through layoffs, and the paper took the time to profile each of them in a story titled "A Fond Farewell to Talented Colleagues."[46]
Two damning reports within days of one another tell the story of the U.S. newspaper business ' official circulation numbers shows print's rate of decline is increasing (dailies down 3.6%, Sundays down 4.6%) and new research says the integrated print and online newspaper audience is losing market share.[9] Newspapers' overall ad revenue has been falling too, of course, to $42.2 billion last year from $48.7 billion at the millennium. Their paid week-day circulation, which has been beset by 24-hour news on cable and online, has crumbled to 45.4 million in 2006 from a peak of 63.1 million in 1973. That's a 28% plunge.[8] Newspaper circulation has been declining since the 1980s but the pace has quicken in recent years as reader habits change and more people go online for news.[32]
NEW YORK (AdAge.com) -- By now you know the story: The business of newspapers is in decline. It's a terminal decline, if you believe experts such as Jeffrey Cole, director of the Center for the Digital Future at the University of Southern California at Annenberg. His research suggests traditional media in general must learn to shrink but newspapers in particular are a special case. "When an offline reader of a paper dies, he or she is not being replaced by a new reader," he said. "How much time do they have? We think they have 20 to 25 years."[8] I guess people decided that they wanted to eat their Sunday breakfast without being interrupted by a wave of nausea after reading some typical New York Times bilge. I am happy to see that the Times "budgeted" for this catastrophe although their attempt to put a prom dress on a pig falls pretty flat as you can well imagine. I suppose by "highly profitable circulation" the Times is talking about their efforts to get their own employees to subscribe to the paper. Perhaps they can branch out and start a subscription drive that would target employees' mothers.[47] Even at The New York Times Co., whose NYTimes.com gets more unique visitors than any other paper's site, print revenue still made up 90% of last year's total. What's more, its online revenue growth slowed to 11.6% in the first quarter from 21.6% in the first quarter of 2007.[8] The New York Times was still No. 3 at 1,077,256, but that was down 3.9 percent from the same period a year earlier.[3]
Web news is more timely - and free. While large conglomerates such ahttp://technologyexpert.blogspot.com/s the New York Times, the San Francisco Chronicle, the Wall Street Journal, and others may have no issues with a transtiion such as this, this could be a prime example for smaller dailies to watch, as they mull over their own futures.[46] The Wall Street Journal grew paid circulation by.3 percent to 2,069,463 copies.[12] Top-ranked USA Today eked out a 0.3 percent gain, while second place The Wall Street Journal managed a 0.4 percent gain. All others but one registered declines.[38] Of the 20 largest newspapers in the country, only two saw gains The Wall Street Journal (up 0.4% to around 2.07 million) and USA Today (up 0.3% to around 2,28 million).[40]
"The industry as it has been is not coming back. It's going to be a radically different industry, especially for content creation and sales." This process is not reversible, said Lauren Rich Fine, a former Merrill Lynch newspaper analyst now serving as a practitioner in residence at Kent State University's College of Communication and Information. "I wouldn't count on this industry becoming that profitable again," she said. The newspaper industry, that is, must say goodbye to the double-digit profit margins that made it the darling of Wall Street, to its old unsurpassed authority, to its central place in American conversation and commerce.[8]
The overall circulation decline reflects efforts by many newspapers to pare back unprofitable newspaper sales at discounted prices or to outlying areas. The declines were steeper than in prior periods, a sign circulation continues to ebb despite industry efforts to trim its own rolls.[22] Denver's newspapers posted double-digit circulation declines during the six months ended in March, compared with the same period in the year before.[39] The figures were released by the Audit Bureau of Circulations and compared the six months ending in March 2008 with the same period a year earlier.[19] The Los Angeles Times saw declining circulation figures for the six-month period ending in March, the Audit Bureau of Circulations said Monday.[21]
The Audit Bureau of Circulation is reporting daily circulation figures for the six months ending in March.[32]
Going against national trends, both the Seattle Post-Intelligencer and Seattle Times recorded slight increases in weekday circulation, according to the latest Audit Bureau of Circulations figures.[5] Newspaper circulation: It's rising! Well, at some papers it is. That's according to figures that came out from the Audit Bureau of Circulations on Monday morning. Most papers, as everyone knows, are reporting falling circulation in all their editions, whether during the week or on the weekends.[48]
Circulation at the St. Paul-based Pioneer Press increased less than 0.1 percent in the latest period reported by the Audit Bureau of Circulation.[45] In the same audit bureau report, the Daily Herald showed healthy increases since September in average online viewership, which rose to a reported 421,441 over a 30-day period, and in overall audience, when combined with print readership, which reached 1,006,961 unique users.[27]
The Audit Bureau of Circulations reported the top dozen gainers -- dailies with 50,000 or more in paid circulation -- and three big metros make the list.[33]
The Times saw circulation declines -- paid weekday circulation dropped 3.9 percent to 1,077,256, while Sunday circulation declined 9.2 percent to 1.46 million.[20] The lone favorable number came in Sunday circulation for the Kane County Chronicle, which reported a marginal increase of less than a percent to 11,990 copies. Its weekday circulation dropped 4.4 percent to 12,226.[27] For the same period a year ago, the Milwaukee Journal Sentinel's Sunday circulation declined 1.2 percent and weekday circulation was down 2.3 percent.[30] The Journal Times average Sunday circulation increased by 53, to 30,860, compared with the same period a year earlier.[30]
Of the 601 dailies that reported Sunday circulation figures, Sunday circulation declined an average of 4.5 percent, Editor & Publisher's said.[25] The Daily News reported daily circulation of 703,137 and Sunday circulation of 704,157.[11] Among the 601 papers reporting Sunday circulation, circulation dropped 4.59%. Those numbers compare to declines of 2.6% for daily circulation and 3.5% for Sunday circulation during the six months ended Sept. 30.[10] Sunday circulation was down slightly 1.2% to 372,970. -- Daily circulation at The St. Louis Post-Dispatch plunged 8.5% Monday-Friday to 255,057. The paper managed to grow its Sunday circulation by 1.6% to 414,564.[17]
The daily circulation gain was helped by a 4 percent increase in home delivery.[42]
The Tampa Tribune's circulation fell 2.85 percent daily and 4.99 percent Sunday.[24] The Daily News posted a 2.1 percent decline to 703,137, while the Post fell 3.1 percent to 702,488. Both Murdoch and Daily News owner Mortimer Zuckerman are bidding for Tribune Co.s Newsday on neighboring Long Island.[14] The newspapers with the largest drop in the past six months were the combined Denver Post / Rocky Mountain News, with a 14.79 percent loss from 704,169 to 600,026 on Sunday.[43] The newspaper with the largest daily loss was the Dallas Morning News, with a 10.59 percent drop from 411,920 to 368,564.[43]
"It is significant because it's an improvement over the previous two statements," said Judy Berman, senior vice president of marketing for the Baltimore Sun Media Group, which publishes The Sun ; b, a new daily tabloid; and community newspapers. "Our goal was to stabilize both the daily and Sunday" circulation.[25] Circulation rose slightly by 0.3% to 2,069,463, the second high U.S. circulation next to USAToday ( which also rose slightly). Wsj.com subscriptions rose 11% to now stand at more than 1 million (and that explains why Murdoch did an about-face and did not open up wsj.com to just the advertising model).And publisher Robert Thomson who is now taking charge of the daily editorial production for a (long) while now that Marcus Brauchli has walked after just four months has told staff there'll be another $6 million investment this year to add four pages of international news daily. Rupert Murdoch really does seem intent in giving the NYT a run for its money.[9] April 28 (Bloomberg) -- U.S. newspapers reported that circulation losses accelerated in the six months through March as more readers turned to the Internet and publishers cut promotions to lower expenses.[7] The Bee and nearly every other major U.S. newspaper continue to lose circulation, according to figures released Monday.[41]
CHICAGO, April 28 /PRNewswire/ -- Weekly readership of the Chicago Tribune and its related print and interactive media properties stands at a high of more than 5.5 million Chicagoland adults, according to information released today to coincide with the newspaper's semi-annual statement of paid circulation. This represents more than three-quarters of adults in the seven-county market.[16] The Denver Newspaper Agency said the circulation decline was due in part to a decision to cut back on special advertiser-sponsored copies that are delivered to nonsubscribers. These newspapers can be counted as paid circulation, but many advertisers have questioned their value since recipients didn't ask for them. The newspaper agency handles business operations for both papers.[39]
Among the nation's 25 largest newspapers -- many of which also reported drops in circulation, the Star Tribune's decline was the fourth-largest on a percentage basis.[45] The Capital Times, a 90-year-old publication in Madison, Wisconsin is not waiting for doom to strike. The newspaper has seen its circulation drop from a high of around 40,000 in the 1960's to 18,000. It stopped its presses after printing its Saturday edition and now publishes solely online.[1] Masterson said The Post-Tribune's circulation issues won't affect The Times' business plan. He said the plan includes The Times' commitment to its online operation, which continues to be the dominant portal for local news in the region. "This shows that as The Times becomes a 24-hour, seven-day-a-week media company, this is where people are looking for their news," Masterson said.[15]
The new report says the Dallas Morning News reporting a 10.6 percent circulation drop to 368,313. This material may not be published, broadcast, rewritten, or redistributed.)[32] The worst circulation losses came at the Elgin Courier News, with decreases of 18.2 percent weekdays to 11,263; 13.9 percent Sundays to 11,638; and 13.7 percent Saturdays to 11,196. The Waukegan News Sun did not fare much better, with decreases of 9 percent weekdays to 16,899 and 7.6 percent for its weekend edition to 18,867.[27] Weekday circulation at The San Diego Union-Tribune fell 2.59 percent, the bureau reported.[44] The Los Angeles Times reported a drop of 5.13 per cent in weekday circulation.[1] Hard to comprehend that it wasn't that many years ago when circulation stood at more than 1.2 million and the Los Angeles area is still growing in population. In Philadelphia the Inquirer which was buoyed by a 2.3% increase in September lost all of that and then some this time around with circulation down 5.1% and Sunday down 6.3%.[9]
For the Sunday paper, the Inquirer circulation was 630,665 at March 31, down 6.28 percent from 672,953 a year earlier.[31] Sunday circulation fell 6.12 percent, reaching 355,537 on March 31, down from 378,696 on the same date in 2007.[44] The Oregonian's daily Monday-Friday circulation fell 4.76 percent, from 319,624 to 304,399 and its Sunday circulation fell 3.70 percent, from 375,914 to 361,988.[43] The Herald's Sunday circulation dropped 9.1 percent to 311,245 copies, down from 342,248 copies, while the El Nuevo Herald slipped 2.1 percent to 88,035 copies, down from 89,885 copies. Their combined Sunday circulation fell 7.6 percent.[26]
Average Sunday print circulation for the six months through March fell 4.6 percent, Lulofs said.[7] Average circulation rose 1.7 percent, to 150,911 at the end of March from 148,416 the year earlier.[38]
DAVENPORT, Iowa--( BUSINESS WIRE )--Both print and online audiences continued to grow in March at newspapers owned by Lee Enterprises, Incorporated (NYSE: LEE). According to research conducted in Lee ' s 10 largest markets by Wilkerson & Associates, Lee newspapers and online sites reach 72 percent of all adults in their markets, an increase from 68 percent a year ago.[35] Online advertising at newspapers grew 18.8 percent last year, according to NAA figures, but that wasn't enough to offset a 9.4 percent decline in print advertising.[3]
An additional 6 percent of adults in the market accessed the newspaper online sites but did not read the newspaper, compared with 5 percent a year earlier, according to the research, which carries a margin of error of less than 3 percent.[35]
USA TODAY remains the nation's largest newspaper, with 2,284,219 million daily readers, a 0.3 percent increase.[6] Lee ' s 54 daily newspapers have circulation of 1.6 million daily and 1.9 million Sunday, reaching more than four million readers daily.[35] Shares of McClatchy -- the nation's third-largest newspaper chain, based on circulation, and owner of 29 daily newspapers -- increased 25 cents to $10.19 in trading Monday.[6]
The Pioneer Press' daily circulation was 191,768, up 177 copies for the six-month period ended March 31.[45] The Chronicle's daily circulation was 494,131 in the six-month reporting period that ended March 31.[4]
Of the nation's 25 largest newspapers, only two recorded circulation increases in the 12 months ended March 31, according to ABC figures.[38] There were no comparable figures from a year ago because the newspaper had still been going through an audit censure imposed in 2004 for significantly overstating circulation.[27] Newspaper advertising revenue and circulation have been on the decline for the last several years.[42]
Average Monday-to-Friday circulation was 334,150 at The Inquirer, a decline of 5.1 percent compared with the same period in 2006-07.[34] As we said last November, when the last FAS-FAX was issued, print circulation for dailies slipped 2.5 percent over the previous six month period, indicating that the sputtering economy, along with readers continuing migration away from print and towards the web is taking a heavier toll on the industry.[37] Weekday print circulation dropped a combined 3.6 percent at papers owned by The Bee's parent, the McClatchy Co. of Sacramento.[41] Just across town, the St. Paul Pioneer Press held about steady at nearly 192,000. The same trends held of the Sunday circulations of the papers, with Star Tribune falling 7 percent to about 574,000 and the Pioneer Press staying at 252,000.[32] "Overall, I'm pleased with our efforts for the year, especially our Sunday results," said Ralph Martin, chief executive of Tribune-Review Publishing Co. "With the help of our acquisitions and lots of focus on Sundays, we're showing good growth." The Pittsburgh Post-Gazette's Sunday circulation, however, decreased 3.1 percent to 331,053 from 341,617 over those 12 months.[38] At The Denver Post, circulation slipped 11.4 percent, to 225,193 from 254,059 last year.[39] The Denver Post and Rocky Mountain News reported a combined drop of 14.79 percent.[19] The News' 2.5 million daily readers and 2.6 million Sunday readers bested the New York Post by a margin of up to 2 to1.[11] The New York Daily News has once again reinforced its position as New York's dominant tabloid newspaper, affirming that its quality and creativity is unmatched in the metropolitan area.[11] Readership numbers from the most recent Scarborough Report underscored the dominance of the Daily News in the New York market.[11] "To build on our success in the New York market, we are making significant investments in the future of the Daily News," Kramer said.[11]
Rupert Murdochs News Corp. bought the Journals parent company Dow Jones & Co. last December. The Journal is increasing its political and international coverage to compete with New York Times.[14] "We felt our audience was shrinking so that we were not relevant," Clayton Frink, the publisher of The Capital Times, said in an interview with The New York Times.[1] Will it get to the point that we will no longer have the New York Times to kick around anymore? American Thinker's Editor Thomas Lifson would be bereft.[47]
"Starting tomorrow, The Capital Times will be a daily newspaper of the sort Americans will know in the 21st century. Given today's challenging market for newspapers, it's not surprising that an afternoon paper like The Capital Times would fold in print. [40] You didn't have to watch this season's The Wire to know that times are tough for newspapers. Last Saturday, The Capital Times, a 90-year-old daily newspaper based in Madison, Wisconsin, stopped printing in order to focus on publishing its web site. This is obviously something many newspaper executives are likely anticipating as probable futures for their own dailies.[46]
The Capital Times, an afternoon daily in Madison, Wis., this weekend folded its print edition and became an online-only newspaper.[40]
Newspapers are working hard to convince advertisers that total audience, not just print circulation, is the true measure of the paper's reach.[41] Mark Frisby, executive vice president for production, labor and purchasing at the papers' parent, Philadelphia Media Holdings L.L.C., attributed the declines to the papers' reduced use of "less-profitable circulation programs" and to a price increase. The papers raised their prices in February and March.[34] The newest chapter arrives today with the industry's latest circulation report, which insiders expected to show another 2.5% weekday decline in the best case -- and a 3.5% drop in the worst.[8] The industry's most pressing problem isn't the state of print circulation, which has been in decline since the mid-1980s.[10]
Keep in mind that the semi-annual release of circulation data doesn't provide a complete picture of the newspaper industry's overall health.[10]
Some newspapers reporting modest gains in the previous reporting period saw circulation slide again.[10] Saturday Rocky Mountain News circulation was an average 490,043 in the latest six-month period, versus 490,741 in April-September 2007 and 550,088 in October 2006-March 2007.[13] The following circulation compares the new data to the same period a year ago.[17]
Daily circulation declined 8.6% to 255,057, compared with a year earlier, which included exceptionally strong sales during the World Series.[35] Most of the Chronicle's decline can be attributed to a decision to discontinue circulation more than 100 miles from Houston because of high fuel and newsprint prices. That meant ending daily delivery to Louisiana and to Texas markets including Corpus Christi, Nacogdoches, Waco, San Marcus and Victoria.[4] The Sun's Sunday circulation was 372,970, a 1.2 percent decline, but an improvement over prior results.[25] Six months ago, weekday circulation dropped 5.6 percent and Sunday was off 4.3 percent.[20] Weekday circulation at the Philadelphia Inquirer fell 5.1% in the latest six months.[22]
Presumably, at least some of the declines at Dallas and the other mid-tier papers are from voluntary trimming. Other big declines include the Newark Star-Ledger, off 7 percent, the Minneapolis Star Tribune and the Detroit Free Press, each with 6 percent drops, and the Philadelphia Inquirer, which fell 5 percent. [18] Suburban Chicago Newspapers, made up of Sun-Times Media's suburban operations in Aurora, Elgin, Joliet, Naperville and Waukegan, saw an overall decline of 7.1 percent to 109,884 on weekdays, 5.8 percent to 116,375 on Sundays and 6.6 percent to 75,196 on Saturdays.[27] Florida's second-largest newspaper, the Orlando Sentinel, gained 0.33 percent daily, making it the only other major Florida newspaper to record a gain daily or Sunday.[24] The printed newspapers themselves reach 66 percent of all adults in the markets over seven days, an increase from 64 percent in March 2007.[35] The agency said a report from Omniture Website Traffic Reports shows average weekly unique visitors to the agency's family of Web sites was 1.1 million during the six months ended March 31, a 22 percent increase over the previous six months.[39] Average circulation from Monday to Friday was 288,669 on March 31, down from 296,331 on the same date in 2007.[44]
Post-Gazette average circulation Monday through Friday edged up 0.3 percent, to 214,374 from 213,624.[38] Denver circulation for the six-month period ended September 2007 was down from 11.2 percent to 13.5 percent.[39]
Consider, figures released today by the Audit Bureau of Circulations show that most top dailies have lost ground recently.[40] A report Monday from the Audit Bureau of Circulations shows that trend is continuing.[24]
The Leesburg Commercial and the Lake City Reporter did not report circulation figures in time for the report. [36] Craft Beers Taking Larger Gulps From Brewery Markets Perhaps it's the climate or the inclination of its residents to experiment with novelties, but for whatever reason, San Diego is a hotbed for craft beer making, and now home to 20 different breweries. Tribal Casinos Strive to Sustain Good Times Amid Economic Woes Who are you really, Maria Elena Smith? That's what the marketing people at Santa Ana Star Casino, on a pueblo near Albuquerque, N.M., spend their time trying to figure out. Biotechs Surviving VCs' Cutbacks Better Than Other Sectors San Diego's biotech sector raised more venture capital dollars than any other local industry in the first quarter of the year, according to two recent venture capital spending reports, but it suffered big year-over-year declines.[44] One of the challenges for the newspaper industry nationwide is that companies receive less advertising revenue per unique Web site visitor than for a print subscriber. The Associated Press contributed to this report.[39] The Scarborough Report specifies that it is looking at the newspaper print product and its primary online site.[9]
As part of the Fas-Fax report, ABC released print and online audience data from Scarborough Research showing that the combination of the Post-Dispatch and www.stltoday.com reaches 57 percent of the adults in the designated market area, which is the second best reach of any newspaper/online combination in the 25 largest U.S markets.[35]
In a statement Monday, DNA executives said many former Post and News subscribers and others are now reading the papers online -- figures not reflected in the paid-circulation numbers. [13] Under the partnership between Post owner MediaNews Group Inc. and News owner E.W. Scripps Co., only the News publishes on Saturday and only the Post on Sunday. Those papers go to each other's subscribers.[13]
The Post and News are separately owned but are published jointly under a partnership known as the Denver Newspaper Agency (DNA).[13]
Some of the biggest declines were reported by newspapers under new private ownership.[22] Much of the sharp decline reported in previous periods was due to a cutback in the two newspapers' practice of distributing free or sharply discounted copies to boost sales numbers. They included bulk sales of thousands of copies to hotels for free delivery to guests as well as advertiser-sponsored copies delivered free to homes and at large public events.[13] Monday, newspaper operator A.H. Belo Corp. reported a first-quarter loss and warned that sales declines would likely continue throughout 2008.[23]
Newspaper circulation in Florida and across the nation has continued its multi-year slump, but the decline for the most recent six months appears to have slowed.[36]
As part of the legal dispute the P-I's owner, the Hearst Corp., charged The Times had maneuvered illegally to undermine the P-I in the marketplace despite language in the JOA contract requiring The Times to act in the P-I's best interests. Both Seattle dailies' circulation probably also benefited from the demise of the Kent-based King County Journal, which stopped publishing in January 2007.[28] The L.A. Times followed the trend of declining circulation numbers at major metropolitan dailies.[21] The Chicago Sun-Times, reporting for the first time since being censured in 2004 for circulation misstatements, posted circulation of 312,274, but no prior-year numbers were available for comparison.[2]
Maybe the fact the Times appears to be moving from the left towards the center has something to do with the circulation increase[15] Also: the paper had a single copy and home delivery price increase in July. The paper also focused on growing "highly profitable circulation," she noted.[47]
Can anyone save newspapers? Not many of the papers your parents knew. A bunch of players you wouldn't bet against -- from Rupert Murdoch and Sam Zell to Yahoo and Google -- see bright futures of various forms for these institutions. In the next installment of this series, Nat Ives visits Los Angeles Times Publisher David Hiller to learn about positioning his paper for the future -- even as his new boss, Mr. Zell, finds conditions quickly worsening.[8] Tribune'''s Los Angeles Times and Boston Globe saw 6 percent losses on Sunday.[18]
Kelly Kearsley has been a business reporter at The News Tribune since 2005. She covers the Port of Tacoma and international trade. Being born and raised in Spokane she's used to living in cities with inferiority complexes and, in fact, prefers it. Prior to working at The News Tribune, she spent three years as a reporter for The Bulletin in Bend, Oregon and another year working stints for The Associated Press and Seattle Times. She graduated from Pacific Lutheran University. She lives in Tacoma with her husband and miniature schnauzer. Devona Wells has been a reporter for 10 years, starting in Silverdale (where she grew up) then east to the Yakima Valley, down to Bakersfield, Calif., and even further south to Riverside. She primarily covers real estate at the TNT, including housing trends, new projects and consumer-related issues. You can check out Open House, her real estate blog, here.[49] John Gillie writes about the aerospace and airline industries, commercial development and consumer issues. During his 30-year-tenure at The News Tribune he has covered issues as diverse as the Native American fishing rights disputes, crime and the courts, the wood products industry and energy. He lived in Tacoma with his family for 25 years, but now lives in Kent because his wife heads a five-state non-profit foundation headquartered in Ballard, and it only seemed a sensible compromise to make considering their workplaces are 40 miles apart.[49] Marce Edwards is the business editor. She has been at The News Tribune for seven years and has written about technology and big businesses in the South Sound including Weyerhaeuser and Russell. Before moving to Tacoma, she worked at The Idaho Statesman in Boise. She is a Northwest native who likes to garden and refuses to use an umbrella. She lives in Tacoma with her husband and two kids.[49]
Whipple said the weekly cumulative print readership for the two newspapers is holding near 1.3 million for the third year in a row. "As we pare expensive promotional copies, it's heartening to see that the loyalty of print readers remains as strong as ever," Whipple said. [39] AH Belo announced it lost $8.7 million in Q1, equal to 43 cents a share. It was the Belo company that came up with what was seen last year as the panacea to fix low newspaper share prices - separate newspapers into a separate company leaving the rest of the company to get on with things without being weighed down by print.[9]
Last year classifieds mustered $14.2 billion for newspapers -- which sounds like a lot until you see that's 16.5% less than the year before. That's according to statistics from an industry trade group, the Newspaper Association of America.[8] "There is no solution, given the advances of digital marketing and the changes in digital reading, that is going to save the newspaper industry as it is," said Ken Doctor, an industry veteran now serving as a media analyst for OutSell, the research and advisory firm. "There's an acknowledgement that they've been resistant to make," he said.[8]
"Today marks our last edition as a traditional daily newspaper of the sort Americans knew in the 19th and 20th centuries," the paper announced Saturday in an editorial. [40] The company recently launched b, a free daily newspaper for young adults, as well as its online companion, bthesite.com.[42]
G. No, they didn't create a "daily newspaper of the sort Americans will know in the 21st century." They've saved on newsprint and ink smart, yes. If they want to create a 21st century newspaper, make it possible for readers to file stories.[40] "Newspapers today live in a print and online world along with our readers and advertisers," Sweeney said.[4] Newspaper websites are growing fast, but there's no certainty that online advertising will ever match the rates achieved by newspaper ads in print.[8]
"In general, print is in a steady decline, and online readership is growing but the declines in print are not being offset by the increases in online readership," Gary Meo, senior vice president of print and digital media services at Scarborough Research told Editor & Publisher.[9] "Consumers of Chronicle content use print, some use Chron.com and some use both," said Sweeney. "The key measurement in this changing media environment is that we continue to grow the combined audience of both products with news and information Houstonians need. This formula also delivers for our advertisers."[4]
• The Aurora Beacon News, down 2.7 percent to 27,238 weekdays, 3.3 percent to 28,467 Sundays and 3.3 percent to 26,294 Saturdays.[27] The Chicago Sun-Times reported circulation figures of 312,274 weekdays, 247.469 on Sundays and 225,383 on Saturdays.[27]
March's numbers were essentially flat from Sept. 30, 2007, the date of the previous circulation report.[39] The Chicago Tribune numbers followed the national trend, with declines of 4.4 percent to 541,663 on weekdays; 4.5 percent to 898,703 on Sundays; and 9.5 percent to 428,936 on Saturdays.[27] Most metro dailies posted declines, including The Atlanta Journal-Constitution, down 8.5 percent to 326,907, and the Star Tribune of Minneapolis-St. Paul, down 6.7 percent to 321,984.[4]
The Sunday Post fell 14.8 percent, to 600,026 from 704,169 in the prior year. [39] The Rocky's Saturday edition fell 10.9 percent to 490,043, from 550,088 in the prior year.[39]
"Newsday reaches 72 percent of all Long Island adults every week, and our daily readership reach is first among the top 50 major U.S. markets. [20] The Post-Dispatch ranks second nationally behind the Washington Post in Sunday print penetration and fifth daily among the 25 largest markets in the United States as reported by Scarborough Research.[35] I believe the weeklies that will still be published by the Cap Times (local shorthand) will be delivered with the Journal to Journal subscribers, essentially replacing a Thursday section of the Journal called "Rhythm." Obviously the fact that there is another daily that the Times competed with, and that they shared at least a percentage of ownership (and even staff), impacted on the decision to shut down printing for the Times. I especially felt this point needed to be made in reference to Brian's above comment which leads me to believe that he (as I'm sure others did as well) interpreted this article as saying Madison's only daily was shutting down.[40] The Wisconsin State Journal has always been the stronger paper (if you subscribe to only one local daily, it is more likely you subscribe to the Journal than the Times).[40]
Some other, smaller newspapers to show gains include the San Jose Mercury News, which grew 1.69% to around 231,000 and The Cincinnati Enquirer, which was up 2.93% to around 206,000. This entry was posted on Monday, April 28th, 2008 at 12:45 pm and is filed under Wendy Davis, Newspapers. You can follow any responses to this entry through the RSS 2.0 feed. [40] Lee is based in Davenport, Iowa, and its stock is traded on the New York Stock Exchange under the symbol LEE. For more information about Lee, please visit www.lee.net.[35] Monetization is the big question. While some find comfort in being able to, er, say, carry a paper into the bathroom and mull over it, many others simply get their news online.[46] The Bee reported an overall audience of just over 1.2 million under a new total-audience membership system introduced by ABC last fall.[41] "Chron.com has more than 80 million monthly page views, up nearly 33 percent over March 2007."[4] In a three-year period, from March 2005 to March 2008, the Oregonian has lost 33,307 daily readers and 43,308 Sunday readers.[43]
As readers have gravitated to the Internet, the audience for newspapers' print editions has declined.[24] Please note your contributions. Well, since I am no longer in graduate school I'm still going to say what I think without noting it: there is a significant number of people who mostly get their information through multiple informal sources. They arrive at their understanding of fact, truth, and accuracy by filtering an array of these sources from the priest to the postman. That doesn't mean there's not a role for traditional journalism, fact checking, etc. Of course there is. I'm still betting that the online newspaper that figures out how to tap into both will win the competition in their market.[40]
And, for the first time in many years, the smaller Seattle Post-Intelligencer reported a bigger gain than The Seattle Times. [28]
SOURCES
1. US newspaper circulation drops; Wisconsin paper takes action : US Business
2. The Associated Press: Circulation off at most top newspapers but USA Today, WSJ up
3. Circulation Off At Most Top Newspapers -- Courant.com
4. Chronicle remains seventh-largest metro daily | Chron.com - Houston Chronicle
5. Seattle daily newspapers show slight circulation gains - Puget Sound Business Journal (Seattle):
6. Daily newspaper circulation declines, Sac Bee follows national trend - Sacramento Business Journal:
7. Bloomberg.com: U.S.
8. The Newspaper Death Watch - Advertising Age - MediaWorks
9. US Newspaper Online Readership Gains Fail To Offset Print's Declines
10. Timber! Newspaper Circulation Falls Again - Forbes.com
11. Daily News tops in New York - again
12. Globe circulation declines - Boston Business Journal:
13. New Post, Rocky circulation numbers show declines leveling off - Denver Business Journal:
14. Newspaper Circulation Plunges 3.6 Pct; WSJ, USA Today Up - International Business Times -
15. Times fastest-growing English paper in U.S. / nwi.com
16. Chicago Tribune :: Chicago Tribune Reports Readership, Circulation Results
17. New FAS-FAX: Steep Decline at 'NYT' While 'WSJ' Gains
18. Media Life Magazine - Big papers take bigger circulation hits
19. Newspaper circulation falls 3.6 percent | Technology | Internet | Reuters
20. New York newspapers see circulation drop -- Newsday.com
21. L.A. Times' daily circulation down 5.1 percent - Los Angeles Business from bizjournals:
22. UPDATE: Weekday Circulation Slides 3.2% At Top US Papers
23. Closing Glance: Media companies' shares close mixed - Forbes.com
24. Business: More bad news for newspapers
25. 'Sun' daily circulation rises 0.1% -- baltimoresun.com
26. Circulation falls at South Florida dailies - South Florida Business Journal:
27. Daily Herald | Local papers mirror national trend
28. Local News | Times, P-I daily circulations increase, contrary to national industry trends | Seattle Times Newspaper
29. The Associated Press: Average weekday circulation at the top 20 US newspapers
30. Journal Sentinel circulation continues to slide - The Business Journal of Milwaukee:
31. Inquirer circulation slips - Philadelphia Business Journal:
32. wcco.com - Strib Circulation Down, Pioneer Press Holds Steady
33. Yes! It Can Happen: Top Daily Circ Gainers in FAS-FAX
34. Inquirer, Daily News circulation slips | Philadelphia Inquirer | 04/28/2008
35. Lee Enterprises Newspapers Report Audience Growth
36. Newspaper Circulation Still Going Down | TheLedger.com
37. More Steep Declines In Newspaper Circ: FAS-FAX | paidContent.org
38. Trib readership gains buck industry trend - Pittsburgh Tribune-Review
39. Denver papers' circulation falls : More Business : The Rocky Mountain News
40. Just An Online Minute » Blog Archive » Just An Online Minute Wisconsin Newspaper Goes Online-Only
41. Business - Bee circulation continues to fall - sacbee.com
42. Baltimore Sun posts slight circulation gain - Baltimore Business Journal:
43. Oregonian circulation drops - Portland Business Journal:
44. San Diego Business Journal Online - San Diego California business news"
45. PiPress reports small circ. gain; Strib drops - Minneapolis / St. Paul Business Journal:
46. Storied Paper Transitions To All-Online Format
47. American Thinker Blog: Save the New York Times!
48. MediaFile » Blog Archive » Circulation up at some newspapers (seriously) | Blogs | Reuters.com
49. The Biz Buzz
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